Webinar : What the fastest-growing ecommerce brands figured out about TV

Something is off in today’s media mix. Social CPMs are rising, performance is harder to sustain, and brands keep putting more budget into the same channels while seeing diminishing returns.

In this session, DTC growth expert Nik Sharma joins Emily Huo, Paramount's SVP SMB Advertising, to break down how brands are using CTV to close that gap.

Watch the webinar to learn how to target, measure, and scale CTV like a performance channel, and turn premium TV moments into measurable growth.