*CPMs will vary based on your targeting needs. Try our Pricing cost calculator to explore costs across different audience targeting and content placement combinations.
PUT YOUR BRAND
NEXT TO TV'S BIGGEST SHOWS & MOVIES
When your ad runs on Paramount, you'll show up alongside premium programming that your audience already loves.
TRY IT OUT
UNSKIPPABLE ADS ON FAN FAVORITES
Paramount+ has streaming’s highest hit rate and most minutes viewed per episode, making it the perfect place for your brand to take the spotlight.
CHOOSE WHERE YOUR ADS SHOW UP
Select from our Core, Expanded, and Full media channels to choose which networks your ad will appear on.
Core
Broad, brand-safe reach on Pluto TV and TV Everywhere
Expanded
Premium placements across Paramount+, Pluto TV, TV Everywhere and more
Full
The complete Paramount+ experience, unlocking access to sports and current seasons across all Paramount streaming
Pick exactly where your ad runs, from full library reach (Peak Placement) to specific categories like News, Entertainment, Action, Thrillers, Movies, Comedies, Spanish Language, and Sports. Once your campaign launches, you’ll see the top 25 shows your ads appeared on.
CABLE
Reach more viewers across select Paramount cable networks, spanning music, comedy, drama, and more, all from the same platform you use to run CTV campaigns.
Learn More
BIG SCREEN,
BIGGER IMPACT
2X
Paramount has twice the viewing of other leading platforms
Source: Nielsen. National and Streaming Meter Panels. Live+7. P2+. December 2025. Ad-Supported Originators Only.
88%
of Paramount Streaming content is viewed on a Connected TV (CTV) screen
Source: Comscore Video Metrix® Multi-Platform, Desktop, Total Mobile, and CTV, Video Type: Total, Total Minutes, April 2025, U.S., YouTube and Paramount Global.
21%
higher ad attention than competitive streaming services
Source: TVision, 4Q’25. Attention to Duration. Competitive set: Netflix, Hulu, HBO Max, Disney+, Prime, Peacock.
HOW IT WORKS
Learn how to choose the right bundle based on your campaign goals
With Paramount Ads Manager, you're getting that full 30-second view for your video at an incredibly competitive CPMs. You get audiences in a much more open mindset where they are relaxed, they are ready to be entertained …that's a real opportunity to have that breakthrough moment, where the person then does the thing you want them to do.
LANDMAN | PARAMOUNT+
FAQ