Webinar: What the fastest-growing ecom brands figured out about TV

Something is off in today's media mix. Social CPMs are rising. Performance is getting harder to sustain. And many brands are putting more budget into the same channels while seeing diminishing returns.

Of course, paid social is still critical. But it works better when people already know your brand.

In this session, DTC growth expert Nik Sharma joins Emily Huo, SVP of SMB Advertising at Paramount, to break down how ecom brands are turning to CTV to close that gap.

Watch the webinar recording to learn how to target, measure, and scale CTV like a real performance channel, and turn premium TV moments into measurable growth.