How to Create TV-Ready Ads for Your CTV Campaign in Minutes

Break Down Barriers to CTV Advertising

For many small businesses, the biggest barrier to entry to launching a CTV campaign–or any TV campaign–is lack of a video ad that is TV-ready. Knowing this, Paramount Ads Manager built the solution right into our platform!

Creative TV-Ready Ads In Minutes

Any advertiser who creates an account with Paramount Ads Manager is able to build their ad, or several, within the platform as they create their campaign. It takes our users an average of 10 minutes to create an ad, but with so many customization options, you can always take your time to explore all of the bells and whistles that make your ad picture perfect.

How It Works

After you’ve set up most of the details of your campaign, from budget and timeline to targeting and placements, you get to the creative step. If you have a TV-ready ad, you can upload it directly into the platform where it will be auto-checked to ensure that the video meets all technical requirements within seconds.

If you do not have an ad or if you want to create a second or third video ad to test messaging, vibe, and more with your campaign, you can do that right in the platform with Creative Express. Simply select “Create Free AI Video” to kick off the process.

You’ll be guided step by step to build your ad, starting with entering your business website as the first step. This allows the platform to scan your website for things like logos, brand colors, images, messaging and more to inform the content of the ad. As you progress through the experience, you’ll be able to upload assets, such as brand images or videos that you want used, set the vibe, choose the voice over, set the background music, add a QR code and more.

Watch the full tutorial here:

Did you know? 1 in 5 customers use ads created within our platform for their campaigns. It’s that easy.

Need a Premium Touch?

Prefer some hands-on support? We’ve got you covered with Creative Plus. Gain access to our fully managed creative services as added value when you reach minimum monthly spend thresholds with Paramount Ads Manager. We’ll reference your brand assets and use a blend of AI and our hands-on creative support to deliver a premium video ad that is on brand and ready for the big screen.

Get Started

Sign up or log in to Paramount Ads Manager to create your next ad with us.