RV Wholesalers Turns Paramount Viewers into 2,300 Website Visitors with New CTV Ad

RV Wholesalers, known as the go-to RV dealer across Ohio and Texas, had social and digital figured out. But when it came to the big screen, they hit a small roadblock: no TV-ready ad.

The Goal: Get A High-Quality CTV Ad Live – Fast

The RV Wholesalers team wanted to launch a CTV campaign that would put their brand next to the biggest shows and start driving results right away. But speed wasn’t the only priority. They also needed proof that their investment drove results. Measuring success – tracking site visits and tying them back to the new ad – was just as critical.

The Solution: Tap Into Paramount Creative Plus & the Paramount Ads Manager Pixel

To create a compelling and engaging ad, RV Wholesalers partnered with the Paramount team and tapped into Paramount Creative Plus: a service designed to turn existing brand assets into polished, TV-ready ads at no additional cost. In just a few days, the team produced a spot that looked right at home next to top shows.

Before launch, RV Wholesalers also added the Paramount Ads Manager Pixel to their site, a snippet of code that connects the dots between your ad views and subsequent online engagement. With the Pixel in place, they could see exactly how many viewers turned into site visitors.

The Results: High-Quality Ad, High-Value Outcome

The new RV Wholesalers ad appeared alongside fan-favorite shows like NCIS, Survivor, Dexter, Tracker, and more – putting their brand in front of leaned-in viewers for 30 unskippable seconds.

The numbers tell the story:

• 67,000+ impressions delivered
• 2,300+ site visits tracked via the Paramount Ads Manager Pixel
• $0.85 cost per visit

By pairing premium placements with pixel-powered attribution, RV Wholesalers turned big-screen exposure into meaningful engagement.

Watch The Ad